Hot Pot Services
Hot Pot China is the agency, reimagined. Our services are tailored to fit the needs of the most demanding consumer market in the world.
Delivering success in this rapidly changing ecosystem requires solid strategic planning, exceptional localised creative campaigns and dynamic management across marketing and ecommerce channels.
Our best-in-class team have deep experience in each of the below disciplines, and we combine these to offer a unique, holistic approach to the market.
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Access to 5,000 Chinese consumers via Cultural Intel Community
Deep expertise in set-up, execution and analysis of qualitative and quantitative research
Real time access to category thought-leaders to inform marketing and new product strategies for brands
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Consumer Insights
Category & Competitor Analysis
Brand Strategy & Localised Messaging
Digital Strategy
Customer Journey Optimisation
Roadmap Planning, KPI and Metric Setting
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End-to-end Campaign Execution
Culturally Impactful Creative
China Social Media (WeChat, Douyin, Little Red Book, other)
KOLRecruitment & Management
Localised Content Creation
Paid Media / Paid Social
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Tmall, JD.com, WeChat, Douyin
eCommerce Store Setup
Trading Partner (TP) Selection
Partner Management and Reporting
eCommerce Strategy and ROI Planning
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China Brand & Messaging Strategy for Talent
China Social Media Channel Management
Commercialisation: Sponsorship and Licensing
Our Values
We create value
创造价值
… for brands, for businesses, for teams. In every interaction, internally and externally.
We love the challenge
不畏挑战
… that China represents. In turn we challenge the status quo to excel in a fast-moving landscape.
We win together.
共同协作
… with our clients, our colleagues and our partners.
Collaboration is in our DNA and we thrive as extensions of our clients’ own teams.