Hot Pot Blog — Hot Pot China

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Lu Zhao 20 August 2025

This article is adapted from China Playbook, our subscription-based strategy hub for...

Travel Social Media China Playbook View post - China Playbook Unlocked: Is Speed’s China Trip a Blueprint for Digital-Age Localisation?

Lu Zhao 20 June 2025

Planning your China ecommerce calendar? You’ll want to keep this guide close. In a market that...

Marketing Ecommerce View post - Your Ultimate China Ecommerce Calendar: Key Shopping Festivals

Lu Zhao 28 March 2025

Understanding your target audience is the foundation of any successful brand strategy—but in...

Strategy Sports & Outdoor Social Media Athleisure View post - Know Your Chinese Audience: How to Develop Target Consumer Profiles

Lu Zhao 28 February 2025

Successfully localising your visuals is essential when establishing your brand in...

Lu Zhao 18 February 2025

In 2024, net sales of athleisure wear across China’s three major ecommerce platforms—Tmall,...

Fitness & Wellbeing Fashion Sports & Outdoor Athleisure View post - 3 Key Takeaways of the Athleisure Boom in China in 2024

Lu Zhao 10 January 2025

According to Hot Pot China’s Ecommerce Data Tracker, sweatpants (25%) represented the largest...

Fitness & Wellbeing Fashion Athleisure View post - From Comfort to Style: How Sweatpants Dominate China’s Athleisure Trends

Lu Zhao 20 December 2024

Douyin, China’s version of TikTok, has become an unignorable force in ecommerce, challenging...

Social Media Ecommerce View post - How Douyin Is Reshaping China's Ecommerce Scene and Premium Marketing

Lu Zhao 5 December 2024

In the first half of 2024, China’s athleisure market continued its upward trajectory across...

Fitness & Wellbeing Fashion Athleisure View post - Top Performing Athleisure Brands on China’s Ecommerce Platforms

Lu Zhao 26 November 2024

Recently, Chinese social media platforms like Weibo have seen a surge in discussions around...

Fashion View post - Is China Ready for the No-Bra Movement?