China Spotlight

The Hot Pot team share key consumer, branding and ecommerce updates from the world’s most dynamic economy

Douyin China e-commerce
Lu Zhao 20 December 2024
Douyin, China’s version of TikTok, has become an unignorable force in ecommerce, challenging...
Social Media Ecommerce View post - How Douyin Is Reshaping China's Ecommerce Scene and Premium Marketing
Lu Zhao 5 December 2024
In the first half of 2024, China’s athleisure market continued its upward trajectory across...
Fitness & Wellbeing Fashion Athleisure View post - Top Performing Athleisure Brands on China’s Ecommerce Platforms
Lu Zhao 26 November 2024
Recently, Chinese social media platforms like Weibo have seen a surge in discussions around...
Fashion View post - Is China Ready for the No-Bra Movement?
taobao double 11 shopping festival
Adam Sandzer 7 November 2024
Double 11 always brings a sense of nostalgia for me personally. I recall vividly the...
Insights View post - What Brands Can Expect from China’s Double 11 Shopping Festival 2024
athleisure wear china
Lu Zhao 31 October 2024
Boosted by health awareness, increased outdoor interest, and governmental support post-Covid,...
Fitness & Wellbeing Fashion Insights Athleisure View post - From Sweatpants to Sweaters: Analysing China’s Athleisure Wear Boom
Lu Zhao 2 October 2024
As winter approaches, aurora-seeking Chinese tourists are expected to flock to...
Insights View post - Chasing the Northern Lights: Chinese Travellers Fuel Global Aurora Tourism
Lu Zhao 19 September 2024
Chinese young consumers are increasingly seeking new ways to relax, such as foot...
Strategy Insights View post - Stress Relief Meets Hair Care: Why Head Spas Are the Latest Obsession in China
Lu Zhao 12 September 2024
Chinese social media platform Little Red Book (Xiaohongshu 小红书) recently released data...
Strategy Insights View post - Top 5 Search Trends First Half of 2024 on Chinese Social Media
Lu Zhao 29 August 2024
Birdwatching, historically rooted in 18th-century Britain, has evolved into a...
Insights Sports & Outdoor View post - Why China’s Birdwatching Trend Is an Unlikely Flagship for Female Empowerment