China Spotlight

The Hot Pot team share key consumer, branding and ecommerce updates from the world’s most dynamic economy

china trade partners tps
Adam Sandzer 14 April 2025

5 Ways Trade Partners (TPs) Can Boost or Ruin Your Brand in China

For global brands entering the Chinese market, working with a trade partner (TP) is often a...
Strategy Insights Ecommerce View post - 5 Ways Trade Partners (TPs) Can Boost or Ruin Your Brand in China
Lu Zhao 28 March 2025

Know Your Chinese Audience: How to Develop Target Consumer Profiles

Understanding your target audience is the foundation of any successful brand strategy—but in...
Strategy Sports & Outdoor Social Media Athleisure View post - Know Your Chinese Audience: How to Develop Target Consumer Profiles
athleisure china 2025
Adam Sandzer 14 March 2025

What’s Next for Athleisure? Key Trends to Watch in 2025

Athleisure continues to thrive in China, blending fashion, function and everyday comfort. In...
Fitness & Wellbeing Fashion Sports & Outdoor Athleisure View post - What’s Next for Athleisure? Key Trends to Watch in 2025
Lu Zhao 28 February 2025

Understanding the Critical Task of Localising Visuals for China

Successfully localising your visuals is essential when establishing your brand in...
Strategy View post - Understanding the Critical Task of Localising Visuals for China
Lu Zhao 18 February 2025

3 Key Takeaways of the Athleisure Boom in China in 2024

In 2024, net sales of athleisure wear across China’s three major ecommerce platforms—Tmall,...
Fitness & Wellbeing Fashion Sports & Outdoor Athleisure View post - 3 Key Takeaways of the Athleisure Boom in China in 2024
china e-commerce warehouse
Adam Sandzer 24 January 2025

The Hidden Costs of China's Ecommerce Boom: Cancellations and Returns

Coupons? Pay Later? Chinese ecommerce platforms have been encouraging customers to make...
Insights Ecommerce View post - The Hidden Costs of China's Ecommerce Boom: Cancellations and Returns
Lu Zhao 10 January 2025

From Comfort to Style: How Sweatpants Dominate China’s Athleisure Trends

According to Hot Pot China’s Ecommerce Data Tracker, sweatpants (25%) represented the largest...
Fitness & Wellbeing Fashion Athleisure View post - From Comfort to Style: How Sweatpants Dominate China’s Athleisure Trends
Douyin China e-commerce
Lu Zhao 20 December 2024

How Douyin Is Reshaping China's Ecommerce Scene and Premium Marketing

Douyin, China’s version of TikTok, has become an unignorable force in ecommerce, challenging...
Social Media Ecommerce View post - How Douyin Is Reshaping China's Ecommerce Scene and Premium Marketing
Lu Zhao 5 December 2024

Top Performing Athleisure Brands on China’s Ecommerce Platforms

In the first half of 2024, China’s athleisure market continued its upward trajectory across...
Fitness & Wellbeing Fashion Athleisure View post - Top Performing Athleisure Brands on China’s Ecommerce Platforms